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The Nike Dunk Low are once again placed at the top of trends. In the eyes of the fans of sneakers and fans of the brand, it is a model that has made its place in the world of streetwear. After all, the Dunk Low have returned to popularity for a few years.

However, recently, demand for Nike Dunk Low has become so important, that it becomes difficult to find in stock. In this context, even promotional offers are exhausted in a few minutes. Fortunately, on Eds Store, you will have no trouble finding the best models of Dunk Low, to the delight of fans of sneakers and streetwear. Don't wait any longer and choose your pair now! You can find popular models there like the Dunk Low Black White.

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Dunk Low: an iconic sneakers model

Basically, Nike created the Dunk Low for young people from American high schools in 1985. Like all Dunk models, these sneakers were particularly appreciated by skateboarders. The hype concerning Dunk Low reached its ultimate in the 90s, but the model has never really lost a large part of its followers. Faced with the obvious commercial success of these sneakers, Nike has decided to draw inspiration from the basic model in order to create new versions and thus renew its image within the collective spirit.

Why are the low dunk so popular?

Nike also owes the success of its Dunk Low to celebrities who carry them regularly. The examples of ASAP Rocky as well as Travis Scott, who have greatly contributed to the popularization of sneakers. The hype that was aroused around the Dunk Low was enough for the sneakers to sell extremely quickly. Naturally, this caused a shortage and the suppliers found themselves unable to meet the colossal demand that kept growing. As you can suspect, this lack only strengthened the demand and people were ready to pay the price expensive to get their hands on a pair of Dunk Low.

Unlike the vast majority of sneakers that take advantage of an ephemeral hype, the popularity of the low dunk seems unshakable. With a variety of new designs and massive demand, these sneakers are likely to be talked about for many years. At this level, they are among the most popular products of the Nike brand.

Dunk Low Black White

Sneakers made from durable and resistant materials

Dunk Low are also known for their resistance, in particular thanks to their quality materials. These sneakers contain all the elements that constitute premium sneakers, and their price is largely justified. As we have indicated above, the Dunk Low is mainly aimed at young people from high schools and they are also very popular with skateboarders, which explains the manufacturers' desire to want to offer a model of resistant sneakers.

Nike

Like the Dunk High, the Dunk Low are particularly popular in the United States. After all, these are sneakers that benefit from an excellent reputation in the sports areas of basketball and skateboarding, which are among the most popular sports in the country. Choose your Dunk Low pair now on Eds Store ! Otherwise, you can take a look at our collection Nike For even more models!

Nike Dunk: retro sneakers par excellence

First imagined for basketball ...


1985: Nike is barely 10 years old and basketball quickly grows to become the predilection sport in the United States. The development teams of the American firm therefore seek a way to take advantage of the popularity of this sport and market, the same year, the legendary Air Jordan 1 as well as the Nike Dunk. These two models, still today on the front of the scene of the sneakers, have experienced very different journeys ...

If the very popular Nike Blazer, Nike Air Force 1 and Air Jordan 1 The Nike Dunk, cited above, are the three main pillars of basketball, the Nike Dunk is not really considered a reference model. And yet, it was initially designed to train on the ground. In 1985, Nike unveiled a well-tied advertising campaign entitled ... Be True To Your School during this event, 12 academic basketball teams were rewarded with a lot including a dunk and full uniforms in the colors of the school. To cite only the most famous, this is how the academic players of St John's, Syracuse, Kentucky or Michigan have received official Nike equipment, which basketball fans could find in a list of a few approved stores.

Although the dunk did not have an immediate impact on popular culture, unlike the air Jordan 1, which has had immediate success, the launch strategy will bear fruit in the years to come, as music retro will become more and more popular.


... then adopted by skaters


Shortly after its beginnings, the Dunk spread beyond basketball culture when the skateboarding community adopts the model in a completely natural way, for its technical specificities. Indeed, the 1985 silhouette has all the performance characteristics to practice skateboarding, namely maximum lateral support, increased cushioning and special traction to pivot with ease. For more versatility and comfort, Nike introduced a padded nylon tab between 1998 and 2000, which reinforced the appeal of this shoe.

In 2002 and after studying the needs of skateboard enthusiasts, the Swoosh brand introduced the Nike SB division, the company offers a range of products specially dedicated to this sport. The brand thus offers dunk with padding and traction specially designed to meet the requirements of the field. And what could be better to highlight this new division? Exclusive outings bearing the name of four popular skaters: this is how the Reese Forbes, Danny Supa, Gino Lannucci and Richard Mulder versions have become mythical iterations of the model and therefore very coveted by lovers of sneakers. But also and above all, how not to mention the Nike Dunk SB Low Staple NYC Pigeon in 2005, it was the subject of great media attention. This was due to the riots caused during its extremely limited release in the designer Jeff Staple store, who had then affixed his pigeon logo to this iteration, which remains and will remain an icon in the world of sneakers.


To become a pillar of sneakers fashion and culture.


With its story straddling the worlds of basketball and skateboarding, the Dunk became much more than what Nike had hoped at the time. More than a reference model in the world of basketball, the dunk is a piece of history of the Swoosh brand which brings together and energizes fashion, sport and sneaker culture.

And to bring the dunk to life over the years, Nike offers retro outfits such as the reissue of the Be True to Your School Pack based on the low model, where we were able to find the colorways of the universities of St Johns, Syracuse and Kentucky, Michigan and iowa.

On the high fashion side, we were able to discover, in an unprecedented way, a Nike Dunk High Ambush Black White during New York Fashion Week. But other actors such as Virgil Abloh have managed to pass the Nike Dunk to a completely different level. One of the most successful genius blows by the founder of Off-White with his collection "The 50". The principle is simple: offer 50 variations in the Nike Dunk and this via an exclusive access system via the SNKRS.