Jordan
While Jordan sneakers have been designed to pay tribute to the famous Bulls legend basketball player, it must be admitted that they are today more popular than him with young people. Besides, this is not surprising, because the sportsman retired in 2003, and the last Jordan sneakers were released in October 2022. The Jordan models are known for their unique designs, their performance, as well as their comfort. Find in our collection the best pairs of Jordan sneakers!
Why choose Nike Jordan sneakers?
So far, Nike Jordan models have been a benchmark in terms of comfort and quality. These sneakers are carefully made and consist of superior quality materials, which makes them particularly attractive in the eyes of buyers. It is possible to find the different Jordan models in a variety of colors. Nike even creates clothes for them to accompany them in different outfits. This win-win report corresponds to an effective commercial strategy that Nike successfully applies.
Jordan sneakers: a product appreciated by all
If Jordan sneakers are so popular, it is mainly because they have already proven themselves in terms of sustainability and comfort. Their performance is also undeniable and their original design, like that of the Jordan 4, appeals to the vast majority of people. It is possible to wear Jordan for several hours, without feeling the slightest inconvenience.
The unparalleled comfort of Jordan sneakers
It is obvious that comfort is a key condition for all buyers. This is a major argument that can greatly affect the choice of a customer. It turns out that Jordan sneakers are among the most comfortable on the market. Everyone appreciates the soles of the Jordan, like those of the famous Air Jordan 3 Og Fire Red, which offer a high level of comfort.
Premium quality materials
All Jordan models are known for the quality of their materials. Their respective prices are therefore completely justified. Besides, taking into account the quality of the Jordan, the latter are cheaper than many similar products from competing brands. The company Nike is also known for its ability to innovate and improve the quality of its products. It is therefore not surprising that the most recent Jordan models are clearly better than the ancients.
Jordan: iconic models known around the world
For one reason or another, the Jordan are extremely popular with celebrities. Indeed, in addition to sponsorship, which already makes a great advertisement for the brand, many music and cinema stars carry it on a daily basis. Besides, the latter do not fail to appear in public by carrying them. Today, no matter where you are going, you will certainly find celebrities and influencers wearing Jordan products.
In addition to meeting rigorous quality criteria, the Jordan never loses their value. While with competitors' products, it is generally possible to wait for the sales to acquire them for cheaper, the prices of the Jordan always remain the same. This guarantee allows you to buy the most recent models in peace, knowing that you are not likely to regret it later.
You will find at Eds Store, you will find many other collections of other brands of iconic sneakers. If you want to discover other models in the same style, do not hesitate to take a look at our collection Nike. Up to you !
Air Jordan
Michael Jordan, how did the legend of American basketball become the sneakers' icon?
A career in basketball
"His Airness", a nickname given to Jordan since its inception, was born on February 17, 1963 in New York. With extraordinary physical capacities, he quickly became a key element of the team of his high school. These high school years are marked by a constant progression and incredible statistics giving it access to many prestigious universities. He finally decides to accept Chapel Hill's offer in North Carolina. A year before the end of his studies, Jordan appeared at the NBA Draft in 1884, where he was selected in the third choice by the Chicago Bulls. The rest of his career belongs to history. In 15 seasons in the NBA and despite two early pensions and a passage to baseball, Jordan won 6 champion titles with the Bulls. He was named 5 times best player of the season and is considered by the BBC as "the greatest basketball player of all time".
First steps in the shoe industry for the basketball king
MJ marked his sport of his footprint as no one before him, his aura goes far beyond basketball, and even sport. His relationship with the world of sneakers has been special since its beginnings. During his university years, MJ played with converses, very popular at the time in the NBA. The brand will even try to keep the player by offering him a contract to play in the NBA. Worried that they cannot make a real place within the brand, already largely represented by many stars of the time, like Larry Bird, he refused this offer. In 1984, Nike made an offer to MJ, $ 500,000 a year, but Jordan absolutely wanted to join Adidas. He decides to go see them and offers to align themselves with the offer made by Nike. Adidas refuses, it is the beginning of the long story that binds Nike and Michael Jordan.