Air Max
Nike Air Max are among the most popular sneakers in sportswear fashion history. The very first pair landed on the market in 1987, and it already had the famous air bubble encrusted in the sole. The Nike Air Max were basically designed essentially for joggers. That said, thanks to the phenomenal success of sneakers, Nike has decided to diversify the collection by offering models adapted to everyday life. Find the best air max models now on Eds Store!
Nike Air Max: an iconic streetwear model
It is possible to find the exclusive Nike Air technology in a variety of models, such as the famous pair of Nike Air Max 90, which was initially designed for jogging and running. However, in recent years, the company has decided to include it even in pairs that are designed for everyday life, such as Air Max 1 Travis Scott. These models have thicker soles and offer more comfort, at the expense of performance.
Even if the American company continues to create new models for daily use, its interest in race and competitiveness has not decreased. So it remains one of the greatest leaders in this area.
Quality sneakers
The most interesting thing with the evolution of Nike Air Max is the fact that their quality has also improved. While the very first Air Max were already particularly durable, the most recent models are even better. These sneakers have also become a little lighter, which allowed them to be significantly more comfortable. It is for this reason that these sneakers are particularly appreciated by athletes.
Air max versatility
If Air Max are so successful with people, it is mainly because they are versatile. On the one hand, unlike luxury sneakers, their price remains rather affordable. On the other, their fairly simplistic style allows them to suit a wide variety of clothing styles. Their minimalist side appeals to new generations.
Air max are considered classic brand
Since Nike has decided to preserve the style that makes the identity of the Air Max, the latter may have existed long enough to become iconic models of the brand. Today, whether we are old or new generation, we can wear air max with any type of dress style. Whether you are a fan of streetwear fashion or you are a sports keeper, the Nike Air Max will suit perfectly. You will find within this collection the classic models of the pair, available in many colors.
The Air Max really have everything to please! Pairs can be used in a sports setting, even if some models are more suitable for daily use. The popularity of sneakers has never been so strong and the most recent models of Air Max remain affordable for most buyers, which makes them even more popular around the world. Don't wait any longer and choose yours!
Find now at Eds Store other collections of iconic sneakers, such as our collection Nike !
Nike Air Max: the story of bubble sneakers
As a fan of sneakers, you know how inseparable the story of Nike is inseparable from that of running. And for good reason, it is the predilection sport of the equipment supplier. This one even around which it all started for Phil Knight and Bill Bowerman when they already worked together under the Blue Ribbon Sports entity, a few years before officially creating Nike.
From the world of sports to the street, return to 30 years of Nike Air Max.
For the two acolytes who met at the University of Oregon, win the athletics market and even more running was indeed a priority and preponderant objective.
Frank Rudy, Tinker Hatfield and the other nike angels.
To reach it, they never stopped innovating, by allocating a lot of resources to their R&D cell, and were able to count in parallel on their high star. As early as 1977, the co -founders of the Swoosh brand had the chance to see Frank Rudy knock on their door. It was he, the former NASA engineer, who gave them the good idea to insert compressed gas cells into the soles of their shoes to offer athletes a better cushioning. After conclusive tests on the Tailwind, the following year, then on the Air Force 1, in 1982, a second providential man arrived at Nike's bedside to release all the potential of Nike Air technology. This man is obviously Tinker Hatfield, the Father-Founder of the Air Max 1 and more generally of an ambitious project that his successors still strive to bring to life.
The Nike Air Max 1, born in 1987, is indeed not a simple racing shoe, as revolutionary as it is with its design inspired by the Center Pompidou and its legendary air bubble visible in the heel. It is the cornerstone of a project that Tinker Hatfield himself will continue in the following years with the Air Max 90, three years later, and the Air Max BW and 180, in 1991. The former Perchist of the University of Oregon, where he studied architecture, also has the Air Max 93 to his credit, which, as its name suggests, was released in 1993. By studying the design of all these historical and emblematic models, we can See how important it was for Hatfield to push the limits of Frank Rudy's technology, always giving it more space and visibility. It is this leitmotif which gave its name to the Air Max, diminutive of "maximum air".
A name to which Sergio Lozano and Christian Tressser were able to show up, respectively with Air Max 95 and Air Max 97. Among the other classic silhouettes in the range, let us quote the Air Max more than 2000, better known in France under the name of '' tn '' or '' shark ''.
The Air Max you need is on Eds Store!
All these iconic sneakers can be found on our site in an exclusive collection of versions for men and women. Whatever your favorite style and colors, we look like you need. Undoubable white and black versions, in more eccentric colors such as red, yellow, green or blue, the famous nike bubble basketball is regularly reinvented in editions limited to various finishes, sometimes in the context of exceptional collaborations that 'You just have to discover. Like Parra, off-watch without forgetting Supreme or Undefeated, to name a few, the biggest names in the world streetwear scene have signed their signing on the Nike Air Max.